Here’s the actual paper of the technology (Prio) that it’s based on.
Some problems stand out:
- It requires that the organisations (Mozilla and ISRG) not collude to decrypt the secret share (probably reasonable)
- The paper suggests registering end users to protect against Sybil attacks.
- The scheme requires the organisations to correctly withhold results from advertisers until there are sufficient results.
I’m not overly familiar with the tech stack but I’d be concerned about browsers using a persistent UUID to send impressions to Mozilla’s API.
The biggest elephant in the room is that seemingly nobody wants the damn thing. It offers nothing to users, except maybe a good feeling inside that they’re supporting AdTech. It offers AdTech less than the current deal where they can collect obscene amounts of personal information for targeted advertising.
Even with a 10% pay cut the VC will be remunerated over $1,000,000 per year, even despite the university’s poor financial performance.
Having worked at a university the waste is in plain sight. Vendor lock-in, consulting fees (especially with the Big 4), high executive pay, and compartmentalisation between professional and academic staff are high on the list.
In my area (different university) there was a constant stream of poor decision making. Moving to the cloud? Let’s hire a consultant to tell us what to do, and then do it in the worst possible way, instead of using internal capabilities! I suggested that the contract include provisions for “best practice” as listed by the vendor (HashiCorp) but this was ignored. The consultant gave us spaghetti Terraform code and an inefficient, high cost subscription layout.
The professional and academic staff barely talk in my experience. Academics do their own thing as much as possible. Professional staff throw solutions over the wall, mostly because of the existence of the wall in the first place.
The university was looking at using “crotch sensors” (motion sensors under the desk) to measure desk utilisation, spending money on “smart” ambient sound solutions etc. in the executive building, and other high cost solutions looking for a problem, at the same time as freezing staff and threatening redundancies. I was denied training but offered access to an LLM subscription (GitHub CoPilot) along with other IT staff, because AI is the going buzzword being parroted by the executives.
The higher education sector seriously needs an external review… and a proverbial kick up the bum.