Top Meta executive said the company’s name change was a success because it beat out coverage of the ‘Facebook Papers’ revelations::Meta’s Chris Cox explained to employees the company’s rebrand succeeded in driving press coverage amid whistleblower disclosures.
They don’t care whether you call it Facebook or Meta.
All they care about is that enough people were talking about the name change, so that they were distracted from the real controversy (which is the “Facebook Papers” revalations)