It underscores how bad Meta’s marketing has really been I think. They try but I actually find their ads for Quest off putting. They could learn from Apple and pitch to a broader market with some pretty basic things (viewing movies etc) and easily present a very compelling narrative I think (for example: with 1 Vision Pro you can watch a movie all by yourself and be lonely but for the same price you can buy 7 Quest 3’s and have your whole family or friends there with you - this shouldn’t be a hard sell!).
Totally. Even with the whole “metaverse” and idea that Quest transports you into a virtual world and you can live your life in that world…how is that meant to be appealing? And the fact that it is coming from Zuck makes people know that they want you in THEIR virtual world.
But Apple focused their pitch on using AVP the same way you’d use your iphone, ipad, or mac - as a screen that allows you to interface with digital content. Only for the AVP, that screen is AR.
It underscores how bad Meta’s marketing has really been I think. They try but I actually find their ads for Quest off putting. They could learn from Apple and pitch to a broader market with some pretty basic things (viewing movies etc) and easily present a very compelling narrative I think (for example: with 1 Vision Pro you can watch a movie all by yourself and be lonely but for the same price you can buy 7 Quest 3’s and have your whole family or friends there with you - this shouldn’t be a hard sell!).
Totally. Even with the whole “metaverse” and idea that Quest transports you into a virtual world and you can live your life in that world…how is that meant to be appealing? And the fact that it is coming from Zuck makes people know that they want you in THEIR virtual world.
But Apple focused their pitch on using AVP the same way you’d use your iphone, ipad, or mac - as a screen that allows you to interface with digital content. Only for the AVP, that screen is AR.