The Chrome team says they’re not going to pursue Web Integrity but…
it is piloting a new Android WebView Media Integrity API that’s “narrowly scoped, and only targets WebViews embedded in apps.”
They say its because the team “heard your feedback.” I’m sure that’s true, and I can wildly speculate that all the current anti-trust attention was a factor too.
Since all ads currently are utter garbage, it doesn’t matter what ads they serve. But considering that ads are a necessity for the mainstream Internet as it is today, then better and more targeted ads is indeed something one should be thankful for in theory.
more targeted ads means more spying. That’s bad news in theory and in practice.
There’s also a difference between me being a good target for an ad they are going to run and that being a useful ad for me to see. Google optimizes stuff for the advertisers, not for the users.
If it actually tried to find ads for the users instead of finding users for the ads, maybe it would be okay. But that will never happen.
I would rather have the ads based on the content I am viewing rather than me.
It obviously isn’t a necessity looking at how many Lemmy servers are running on nothing but good will
I don’t need highly specific targeted ads telling my exhausted monkey brain what I currently need in my life. I’m making plenty of poor financial choices with the slightly targeted ads I do see occasionally right now.