Good memes are majorly important. They are an avenue to bring people into a community. They also help ease people into it. I might not have been radicalized BY memes but I was eventually radicalized BECAUSE of memes. I was just a normal lib years ago and started seeing memes from the Chapotraphouse subreddit. They were funny leftists memes. I enjoyed them. Their shit posters, jokes, and memes made me warm up to and like the community. It introduced me to the thought that “hey these guys are funny and not so bad.” The more I went there the more I was exposed to actual informative posts and comments. Which eventually led me to be radicalized and call myself a communist.

Another important thing with memes is the show you the heart, the true intent of a community. They show you what that community thinks behind all the fluff and “well written” posts. The deeper intent. How those people think. Their senses of humor etc. I personally think the communities memes are one of the most important aspects for this reason.